Privacy Policy

This Privacy Policy explains how MICROBRAND MARKETING LTD, trading as MCADAM and HOROLOGIKAL ("we", "our", or "us"), collects, uses, stores, and protects your information when you visit our website, interact with our advertising, or use our services.

Company Information

Information We Collect

We may collect and process the following information:

• Name
• Email address
• Phone number
• Company name
• Billing information
• Website and social media data
• Marketing and advertising performance data
• IP address and browser or device information
• Information submitted through forms, applications, booking pages, or consultations

We may also collect behavioural data through cookies, tracking pixels, analytics software, and advertising platforms.

How We Use Your Information

We use your information to:

• Provide digital marketing services
• Manage advertising campaigns
• Send marketing emails and SMS campaigns
• Create and manage paid advertising
• Produce VSLs, video editing, and creative assets
• Analyse campaign performance
• Improve our services and website
• Retarget website visitors with advertisements
• Respond to enquiries and provide customer support
• Process invoices and payments
• Comply with legal obligations

Advertising and Retargeting

We use advertising platforms including Meta (Facebook and Instagram), Google, TikTok, LinkedIn, YouTube, and other third-party advertising platforms. These platforms may use cookies, tracking pixels, and similar technologies to:

• Track website behaviour
• Measure conversions
• Deliver targeted advertising
• Retarget previous website visitors
• Build custom and lookalike audiences

By using our website, you consent to the use of these technologies.

Email Marketing

If you opt into our mailing list, download resources, book a call, or become a client, we may send you marketing communications relating to our services, offers, updates, and educational content. You can unsubscribe at any time using the unsubscribe link included in emails or by contacting us directly.

Sharing of Information

We may share your information with trusted third parties where necessary to provide services, including:

• Advertising platforms
• Email marketing software providers
• CRM and automation platforms
• Payment processors
• Video hosting or editing platforms
• Contractors and service providers working on client campaigns
• Analytics and tracking providers

We do not sell your personal information.

Data Storage and Security

We take reasonable technical and organisational measures to protect your information from unauthorised access, loss, misuse, or disclosure. However, no online system or transmission method can be guaranteed to be completely secure.

Your Rights

Depending on your location, you may have rights including:

• Access to your personal data
• Correction of inaccurate information
• Deletion of your data
• Restriction of processing
• Objection to marketing communications
• Withdrawal of consent

To exercise these rights, contact us at jamie@horologikal.com.

Cookies

Our website may use cookies and similar technologies to improve functionality, analyse traffic, and deliver advertising. You can control cookie settings through your browser preferences.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

Changes to This Policy

We may update this Privacy Policy at any time. Any changes will be posted on this page.

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